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Marketing Executive - Tenant Relation

Country:  Thailand
State:  Bangkok
Job Function:  Sales & Marketing
Job Posting Date:  21 Mar 2025

ABOUT FRASERS PROPERTY LIMITED
Frasers Property Limited (“Frasers Property” and together with its subsidiaries, the “Frasers Property Group” or the “Group”), is a multinational investor-developer-manager of real estate products and services. The Group is listed on the Main Board of the Singapore Exchange Securities Trading Limited (“SGX-ST”) and headquartered in Singapore.
 
Frasers Property's multinational businesses operate across five asset classes, namely, commercial & business parks, hospitality, industrial & logistics, residential and retail. The Group has businesses in Southeast Asia, Australia, the EU, the UK and China, and its well-established hospitality business owns and/or operates serviced apartments and hotels in over 20 countries across Asia, Australia, Europe, the Middle East and Africa.  
 
Frasers Property is also the sponsor of two real estate investment trusts (“REITs”) and one stapled trust listed on the SGX-ST. Frasers Centrepoint Trust and Frasers Logistics & Commercial Trust are focused on retail, and industrial & commercial properties, respectively. Frasers Hospitality Trust (comprising Frasers Hospitality Real Estate Investment Trust and Frasers Hospitality Business Trust) is a stapled trust focused on hospitality properties. In addition, the Group has two REITs listed on the Stock Exchange of Thailand. Frasers Property (Thailand) Public Company Limited is the sponsor of Frasers Property Thailand Industrial Freehold & Leasehold REIT, which is focused on industrial & logistics properties in Thailand, and Golden Ventures Leasehold Real Estate Investment Trust, which is focused on commercial properties.  
 
The Group is committed to inspiring experiences and creating places for good for its stakeholders. By acting progressively, producing and consuming responsibly, and focusing on its people, Frasers Property aspires to raise sustainability ideals across its value chain, and build a more resilient business. It is committed to be a net-zero carbon corporation by 2050. Building on its heritage as well as leveraging its knowledge and capabilities, the Group aims to create lasting shared value for its people, the businesses and communities it serves. Frasers Property believes in the diversity of its people and are invested in promoting a progressive, collaborative and respectful culture.

For more information on Frasers Property, please visit frasersproperty.com or follow us on LinkedIn.

Job Summary

The Tenant Relations Coordinator in this context serves as a crucial liaison between marketing team and the retail tenants. This role ensures that tenants are informed, engaged, and well-supported with marketing programs and initiatives, helping to drive tenant satisfaction, and participation.

Job Description

1. Coordinating Marketing and Promotional Campaigns with Retail Tenants:
    - Work closely with retail tenants to plan, implement, and track marketing and promotional campaigns and encourage their participation on Marketing campaign (e.g., Membership Privileges, 
     Tourist Privileges, One Bangkok cash vouchers etc).
 2. Serving as the Primary Point of Contact for Marketing Inquiries:
     - Act as the main contact for tenants with marketing-related inquiries or concerns.
     - Address any questions or issues related to marketing participation and benefits.
 3. Providing Standard Marketing Support Package to Tenants:
    - Provide tenants with the necessary standard marketing support materials and guidelines (e.g., marketing collateral, digital assets, promotional tools).
    - Assist tenants in understanding how to utilize marketing resources effectively to enhance their business and drive customer engagement.
    - Ensure tenants have access to the correct marketing support package, including templates, logos, and other promotional assets.
 4. Collecting and Managing Tenant Information for Marketing Materials:
    - Request and collect up-to-date tenant information (e.g., shop details, offerings, special promotions) for inclusion in property-wide marketing materials.
    - Coordinate with tenants to ensure the information provided is accurate and current for use in brochures, websites, social media, or newsletters.
 

Key Qualification

Skills and Competencies Required:

• Marketing Knowledge

• Communication Skills: Strong ability to communicate marketing opportunities clearly and effectively to tenants.

• Organization: Ability to manage multiple requests and marketing initiatives efficiently.

• Customer Service: Ability to provide excellent service to tenants, resolving any marketing-related issues or concerns.

Qualifications

  • Bachelor’s degree in business administration with concentration on marketing, management or related program.

Diversity brings us closer to the communities we serve.

Guided by our Purpose, we are creating, inspiring, and nurturing an inclusive culture that unlocks the power of diverse teams to drive Frasers Property forward. Our values drive everything we do, which are core to creating safe places where everyone belongs, is mutually respected and feels empowered to be authentic at work. Working collaboratively makes us progressively stronger and better as an organisation, which helps our people to thrive each day.

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