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Manager, Data Analytics and Business Insight

Country:  Thailand
Business Unit:  International
State/City:  Bangkok
Job Function:  Business Development, Strategy & Planning
Job Posting Date:  15 Sept 2026

Shape the future of places. Shape your future with us.

Real estate is a people business. At Frasers Property, we believe every space should serve a meaningful purpose - shaping how individuals, businesses and communities live, work and connect. Our properties are what the world sees, but our greatest assets are the people who make it all possible.

Who we are:
We are a diversified, multinational real estate group on a journey of evolution – strengthening our reputation as an integrated investor, developer, and operator across geographies and asset classes, including industrial & logistics, retail, commercial & business parks, residential and hospitality. Guided by our purpose – Inspiring experiences, creating places for good, we take a long-term view and strive to create lasting value for stakeholders.

How we work:
Every project begins with intention – shaped by local insight, community needs, and a commitment to sustainability and quality outcomes. Across the Group, we bring together diverse talents, perspectives, cultures, and strengths – from strategy, investment and operations to customer experience, technology and beyond. When we do, we create outcomes greater than the sum of our parts: vibrant places that connect, inspire, and uplift.

Job Summary

To harness data-driven insights, optimize decision-making processes, and drive strategic initiatives for enhanced business performance.

Job Description

1.Develop a strategy in collaboration with the Customer Experience team to identify, segment, and engage with BU's customers.
2. Integrate, formulate, and execute personalized omnichannel marketing strategies, covering marketing communications, multi-channel campaign management, and customer loyalty initiatives.
3. Create and manage a consumer insights plan to understand trends, consumer attitudes and behaviors, functional and emotional requirements, consumption occasions, shopper needs, and translate these findings into actionable insights for brand positioning and messaging.                        
4. Capture and analyze customer data across all communication channels throughout the customer lifecycle.
5. Drive the utilization of data for commercial purposes, leading analysis and acting as a catalyst for change (insights generation, execution of action plans, measurement, and change management).                
6. Manage and strengthen relationships with business users to maximize data for commercial purposes and create actionable insights from various existing data sources.
7. Initiate ideas, create a roadmap, and execute plans for new data acquisition to propel the business forward.
8. Collaborate seamlessly with marketing, analytics, products, and IT teams on analytics deliverables and work processes.

Key Qualification

Education (Minimum qualifications required)
•    Bachelor / Master degree                                 
•    Business Administration, Economics, Statistics, or a related field.

Experience (Minimum professional experience required)
•    Proven 7 years of experience in customer insights and commercial analysis, with expertise in at least one of the following fields: retail, pricing, promotions, CRM, or media measurements.
•    Experience in retail, real estate industry is a plus
•    Be able to communicate in English                                

Skills and Knowledge (Minimum specifics skills and competencies required)
•    A results-oriented, resilient professional who is open to collaborating with individuals from diverse data literacy backgrounds.
•    Highly proficient in data analytics skills, including the use of visualization and analytical tools for commercial purposes.
•    Exceptional communication and data translation abilities for effective engagement with business users, coupled with strong presentation and interpersonal skills in both Thai and English.
•    A background in business development related to insights or platform solutions would be a valuable asset.
•    Demonstrated excellence in project management and organizational skills, as well as strong interpersonal capabilities.

Your opportunity to make an impact

Collaboration and mutual respect define how we work with each other and with our strong ecosystem of partners. We listen to diverse voices, embrace inclusion, creating environments where people feel they belong.

Join us, and you’ll work alongside passionate professionals who share our vision. Together, we shape environments that strengthen connections and improve quality of life. Your career at Frasers Property isn’t just about what you do today. It’s about the impact and legacy you help create for generations to come.

Apply now »