Assistant Manager, Digital

Country:  Singapore
State:  Singapore
Job Function:  Sales & Marketing
Job Posting Date:  13 Jan 2025

ABOUT FRASERS PROPERTY LIMITED
Frasers Property Limited (“Frasers Property” and together with its subsidiaries, the “Frasers Property Group” or the “Group”), is a multinational investor-developer-manager of real estate products and services across the property value chain. The Group is listed on the Main Board of the Singapore Exchange Securities Trading Limited (“SGX-ST”) and headquartered in Singapore.

Frasers Property's multinational businesses operate across five asset classes, namely, residential, retail, commercial & business parks, industrial & logistics as well as hospitality. The Group has businesses in Southeast Asia, Australia, Europe and China, and its well-established hospitality business owns and/or operates serviced apartments and hotels in over 20 countries and more than 70 cities across Asia, Australia, Europe, the Middle East and Africa.

Frasers Property is also the sponsor of two real estate investment trusts (“REITs”) and one stapled trust listed on the SGX-ST. Frasers Centrepoint Trust and Frasers Logistics & Commercial Trust are focused on retail, and industrial & commercial properties, respectively. Frasers Hospitality Trust (comprising Frasers Hospitality Real Estate Investment Trust and Frasers Hospitality Business Trust) is a stapled trust focused on hospitality properties. In addition, the Group has two REITs listed on the Stock Exchange of Thailand. Frasers Property (Thailand) Public Company Limited is the sponsor of Frasers Property Thailand Industrial Freehold & Leasehold REIT, which is focused on industrial & logistics properties in Thailand, and Golden Ventures Leasehold Real Estate Investment Trust, which is focused on commercial properties.

The Group is committed to inspiring experiences and creating places for good for its stakeholders. By acting progressively, producing and consuming responsibly, and focusing on its people, Frasers Property aspires to raise sustainability ideals across its value chain, and build a more resilient business. It is committed to be a net-zero carbon corporation by 2050. Building on its heritage as well as leveraging its knowledge and capabilities, the Group aims to create lasting shared value for its people, the businesses and communities it serves. Frasers Property believes in the diversity of its people and is invested in promoting a progressive, collaborative and respectful culture.

For more information on Frasers Property, please visit frasersproperty.com or follow us on LinkedIn.

Job Summary

Reporting to the Digital Products Lead, you will support digital transformation for the retail business in Singapore by continuously enhancing its digital ecosystem - Frasers Experience. You will work closely with internal and external stakeholders to build and maintain an engaging lifestyle application throughout its lifecycle. You will optimise customer experience, drive platform growth and deliver digital roadmap milestones while ensuring compliance with all IT policies.

Job Description

Project Management 

  • Provide support for the Singapore retail business unit’s (BU) Frasers Experience digital ecosystem by defining, articulating and balancing the needs of various internal and external stakeholders 
  • Apply agile methodologies to deliver key milestones within the stipulated project timeline
  • Establish, monitor and report on product performance to stakeholders and product owners.

Digital Platform & Products Management 

  • Conduct market research to identify customer needs, emerging trends, and competitor products.
  • Analyse data and customer feedback to refine product features and user experience.
  • Set clear objectives for product performance, and user engagement
  • Oversee the entire product lifecycle from ideation to launch, ensuring timely delivery.
  • Collaborate with design and tech teams to define product requirements, features, and specifications.
  • Prioritize product features and functionality based on business impact, customer needs, and resource availability.
  • Continuously monitor product performance, iterating on features and improvements based on user feedback.
  • Work closely with UX/UI designers to ensure an intuitive and seamless user experience.

Customer Experience 

  • Refine customer’s and merchant’s experience by identifying gaps in each stakeholder’s journey to optimise platform growth and provide seamless merchant on-boarding 
  • Collaborate with stakeholders / product owner during the visioning and concept development phase, translate business needs into product requirements
  • Proactively manage external vendors while effectively collaborating with product owners to implement improvements throughout the digital ecosystem to drive platform performance metrics 

Risk Management and Compliance 

  • Ensure all aspects of the digital ecosystem adheres to Group IT policies, including data management best practices and Centre for Internet Security (CIS) benchmarks where applicable 
  • Conduct regular risk assessments. Proactively identify policy gaps and, working with vendors and internal stakeholders to implement corrective action
  • Facilitate all internal audits by working closely with vendors and internal teams to support process audits, IT system audits and data audits 
  • Perform the role of IT policy champion by supporting vendor and internal customers’ questions relating to IT policies and compliance

Key Qualification

  • Bachelor’s Degree in any discipline
  • Minimum 5 years of related experience
  • Works well within a cross-functional team
  • Effectively influence stakeholders while managing multiple initiatives with varying timelines 
  • Apt at aligning internal and external teams while on a common journey 

Diversity brings us closer to the communities we serve.

Guided by our Purpose, we are creating, inspiring, and nurturing an inclusive culture that unlocks the power of diverse teams to drive Frasers Property forward. Our values drive everything we do, which are core to creating safe places where everyone belongs, is mutually respected and feels empowered to be authentic at work. Working collaboratively makes us progressively stronger and better as an organisation, which helps our people to thrive each day.