Manager, Marketing

Country:  Singapore
State:  Singapore
Job Function:  Sales & Marketing
Job Posting Date:  27 May 2025

ABOUT FRASERS PROPERTY LIMITED
Frasers Property Limited (“Frasers Property” and together with its subsidiaries, the “Frasers Property Group” or the “Group”), is a multinational investor-developer-manager of real estate products and services. The Group is listed on the Main Board of the Singapore Exchange Securities Trading Limited (“SGX-ST”) and headquartered in Singapore.
 
Frasers Property's multinational businesses operate across five asset classes, namely, commercial & business parks, hospitality, industrial & logistics, residential and retail. The Group has businesses in Southeast Asia, Australia, the EU, the UK and China, and its well-established hospitality business owns and/or operates serviced apartments and hotels in over 20 countries across Asia, Australia, Europe, the Middle East and Africa.  
 
Frasers Property is also the sponsor of two real estate investment trusts (“REITs”) and one stapled trust listed on the SGX-ST. Frasers Centrepoint Trust and Frasers Logistics & Commercial Trust are focused on retail, and industrial & commercial properties, respectively. Frasers Hospitality Trust (comprising Frasers Hospitality Real Estate Investment Trust and Frasers Hospitality Business Trust) is a stapled trust focused on hospitality properties. In addition, the Group has two REITs listed on the Stock Exchange of Thailand. Frasers Property (Thailand) Public Company Limited is the sponsor of Frasers Property Thailand Industrial Freehold & Leasehold REIT, which is focused on industrial & logistics properties in Thailand, and Golden Ventures Leasehold Real Estate Investment Trust, which is focused on commercial properties.  
 
The Group is committed to inspiring experiences and creating places for good for its stakeholders. By acting progressively, producing and consuming responsibly, and focusing on its people, Frasers Property aspires to raise sustainability ideals across its value chain, and build a more resilient business. It is committed to be a net-zero carbon corporation by 2050. Building on its heritage as well as leveraging its knowledge and capabilities, the Group aims to create lasting shared value for its people, the businesses and communities it serves. Frasers Property believes in the diversity of its people and are invested in promoting a progressive, collaborative and respectful culture.

For more information on Frasers Property, please visit frasersproperty.com or follow us on LinkedIn.

Job Summary

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Job Description

  • To lead and guide Marketing and customer service teams for the malls and across the cluster
  • To support malls GM and execute forecast and budget planning
  • To lead and guide the team in

o    Casual leasing (atrium, advertising spaces, vending machines) and drive sponsorship and optimise other income 
o    Planning and execution of mall activations across the cluster to support community engagement and community investment in accordance with the group's community investment framework 
o    Inclusion Champions Programme and Service Excellence in the malls and across cluster
o    Growth of social media and brand presence
o    Tenant relations management to drive collaborations, including sponsorship and growth in sales
o    Maintaining good relations with media, potential partners, advertising agencies, contractors and cluster/core marketing team
o    Day-to-day operations relating to marketing and support customer service team
o    Handling of shoppers' and tenants' feedback and improve customer experience

  • To drive mall's footfall and tenants' sales
  • To prepare monthly marketing reports and proposals when required
  • To support Core Marketing by growing and promoting the Frasers Experience (FRx) ecosystem and loyalty adoption
  • To uphold the branding of the company & property
  • To undertake any other relevant task as assigned by immediate supervisor/ management

Key Qualification

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Diversity brings us closer to the communities we serve.

Guided by our Purpose, we are creating, inspiring, and nurturing an inclusive culture that unlocks the power of diverse teams to drive Frasers Property forward. Our values drive everything we do, which are core to creating safe places where everyone belongs, is mutually respected and feels empowered to be authentic at work. Working collaboratively makes us progressively stronger and better as an organisation, which helps our people to thrive each day.