Senior Marketing Executive, Causeway Point
Job Description
- To drive mall’s footfall and tenants’ sales
- To curate, implement and execute mall specific marketing campaigns and activities for the property and the advertising collaterals of such activities
- To manage the A&P budget and drive asset plan for A&P on annual basis
- To liaise and maintain good relations with tenants, advertising agencies, media, contractors and potential partner and cluster / portfolio marketing team
- To manage and handle day-to-day operations relating to marketing and customer service
- To garner tenants’ sponsorship for campaigns
- To prepare monthly marketing reports, proposals and annual budget
- To create & raise SAP for the necessary Purchase Orders, Goods Receipt and Invoices
- To undertake any other relevant task as assigned by immediate supervisor/ management
Key Qualification
- Degree / Diploma in any relevant major (Business Administration, Advertising, Marketing, Digital Marketing, Communication)
- Minimum 3 years relevant working experience in Marketing preferably in a retail mall environment
- Creative and innovative thinking
- Proactive, analytical, resourceful and service-oriented
- Strong interpersonal, negotiation and communication (both verbal & written)
- Strong ability to multitask and deliver in a fast-paced work environment
- Able to work on weekends when neccesary for mall events