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Senior Marketing Executive, Tampines 1 / Century Square

Country: Singapore

State: Singapore

Job Function: Sales & Marketing

Job Posting Date: 10 Dec 2024

ABOUT FRASERS PROPERTY LIMITED
Frasers Property Limited (“Frasers Property” and together with its subsidiaries, the “Frasers Property Group” or the “Group”), is a multinational investor-developer-manager of real estate products and services across the property value chain. The Group is listed on the Main Board of the Singapore Exchange Securities Trading Limited (“SGX-ST”) and headquartered in Singapore.

Frasers Property's multinational businesses operate across five asset classes, namely, residential, retail, commercial & business parks, industrial & logistics as well as hospitality. The Group has businesses in Southeast Asia, Australia, Europe and China, and its well-established hospitality business owns and/or operates serviced apartments and hotels in over 20 countries and more than 70 cities across Asia, Australia, Europe, the Middle East and Africa.

Frasers Property is also the sponsor of two real estate investment trusts (“REITs”) and one stapled trust listed on the SGX-ST. Frasers Centrepoint Trust and Frasers Logistics & Commercial Trust are focused on retail, and industrial & commercial properties, respectively. Frasers Hospitality Trust (comprising Frasers Hospitality Real Estate Investment Trust and Frasers Hospitality Business Trust) is a stapled trust focused on hospitality properties. In addition, the Group has two REITs listed on the Stock Exchange of Thailand. Frasers Property (Thailand) Public Company Limited is the sponsor of Frasers Property Thailand Industrial Freehold & Leasehold REIT, which is focused on industrial & logistics properties in Thailand, and Golden Ventures Leasehold Real Estate Investment Trust, which is focused on commercial properties.

The Group is committed to inspiring experiences and creating places for good for its stakeholders. By acting progressively, producing and consuming responsibly, and focusing on its people, Frasers Property aspires to raise sustainability ideals across its value chain, and build a more resilient business. It is committed to be a net-zero carbon corporation by 2050. Building on its heritage as well as leveraging its knowledge and capabilities, the Group aims to create lasting shared value for its people, the businesses and communities it serves. Frasers Property believes in the diversity of its people and is invested in promoting a progressive, collaborative and respectful culture.

For more information on Frasers Property, please visit frasersproperty.com or follow us on LinkedIn.

Job Summary

To assist the Marketing HOD in the strategizing, planning and execution of marketing campaigns, events and placemaking activities to increase the mall’s footfall and boost retailers’ sales.

Job Description

To support marketing and customer service teams for the malls and across the cluster
To market atrium, advertising spaces and vending machines as part of casual leasing to optimise other income
To plan and execute mall activations across the cluster to support community engagement and community investment in accordance with the group’s community investment framework
Provide support for Inclusion Champions Programme and Service Excellence across the cluster
To drive mall’s footfall and tenants’ sales
To grow social media presence
To liaise and maintain good relations with tenants, advertising agencies, media, contractors and potential partner and cluster/ core marketing team
To manage and handle day-to-day operations relating to marketing and support customer service team
To garner tenants’ sponsorship for campaigns
To prepare monthly marketing reports and proposals when required
To support Core Marketing by growing and promoting the Frasers Experience (FRx) ecosystem and loyalty adoption
To uphold the branding of the company & property
To handle & manage shoppers’ and tenants’ feedback and improve customer experience
To undertake any other relevant task as assigned by immediate supervisor/ management

Key Qualification

Diploma/Degree in any relevant major (Business Administration, Advertising, Marketing, Digital Marketing, Communication)
Minimum 2 years of working experience in the related field (retail mall)
Creative & innovative thinking
Able to work in a fast-paced environment
Excellent communication, organisation and interpersonal skills

Diversity brings us closer to the communities we serve.

Guided by our Purpose, we are creating, inspiring, and nurturing an inclusive culture that unlocks the power of diverse teams to drive Frasers Property forward. Our values drive everything we do, which are core to creating safe places where everyone belongs, is mutually respected and feels empowered to be authentic at work. Working collaboratively makes us progressively stronger and better as an organisation, which helps our people to thrive each day.

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